Blog

What is a sign?

Signs are a key part of branding your business. They let customers know who you are and invite them in from the street. A sign can be the first impression someone has of your business. It is therefore important to make sure that you are projecting a consistent and appealing image to customers.  

1. What is a sign?

A commercial sign is any kind of physical display containing text or images that you...

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The Importance of a Good First Signage Impression

Purdys- blade sign, Ontairio

Outside of the positive impact on your business growth, why else should you consider quality an important signage factor? Because it is the key to a positive first business impression. And a first impression can make or break a retail business. This applies to all signage types – not just channel letters. Why is a first impression so important? As stated in this recent study by Dr. James Kellaris...

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Did you know?

35% of passersby wouldn’t know your business was there without a sign.

Tell the world who you are with outdoor signage that highlights your business presence while promoting your company’s unique brand identity. At Atlas Sign and Awning, our beautifully crafted outdoor signs are available in a wide range of designs and materials, and all of our exterior signs are created with your personal budget and design aesthetic in mind. We have a range of...

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